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Sales Strategy

When projecting your business you want to have a professional, unique attitude toward your customers and suppliers. You also want to have a sales strategy that maximizes your closing rate on sales calls and emails. You want to show your customers that you are different and give them a unique, positive experience that they will tell their friends and colleagues about.

Sales take a general model and that model revolves around building rapport and trust. You can follow the model below to increase your sales ability.

Sales Ability Model

Simple things, such as how you answer your phone, can make or break your business. Your attitude also directly affects how well you will be able to close sales. If you are positive and smile while talking you will get much more positive feedback than if you are pissed off at the world.

When you answer the phone try using this phrase every time:

“It’s a great day at Your Company Name, how can I help you?”

This simple line will positively influence your customer. It also builds rapport and the customer will be impressed. This is also unique. Customers are almost expecting to receive subpar customer service when calling a company. This is because many customers provide subpar customer service. Don’t be a subpar company, be a phenomenal company and go the extra mile for your customers and they will pay you appropriately for the extra service.

When answering emails from customers and suppliers always format the email like the following:

Dear Recipient Name,
Body of email. Do not make any grammatical or spelling errors. Use your spell checker!
Sincerely,
Your Name
Your Company Name
Phone
Web Address

We suggest you use Microsoft Outlook for your emails. You can also use the free program that comes with Windows. For Windows XP it will be Outlook Express and for Windows Vista it will be Windows Mail.

You can setup signature within your email program so you do not have to type your signature every time. The program will fill it in automatically for you.

Trial and error will help you refine your customer service skills. If you have never provided customer service you will learn very quickly that there is really nothing to it. Simply be courteous and understanding. Always keep your cool and remember that the customer may not always be right, but you have to give them the impression that they are. That doesn’t mean screwing anyone over, it simply means be understanding and be firm with your policies and rules.

You are almost ready to go live with your business! In the next section we will define the systems of your business and setup roles of what you will be doing daily, weekly, monthly, quarterly and yearly.

Step 18 - Defining Business Systems

 


The True Web Money Dropshipping eCourse Outline

  Start Here - Introduction
  The Power of the E-Commerce
  What is Drop Shipping?
  Why You Should Drop Ship
  Getting Started
  Setting up a Temporary Contact
  Picking a Niche Market
  Getting Started with a Plan
  Business Structure and Legal
  Picking a Domain Name
  Product Sourcing and Finding Suppliers
  Building Your Website
  Branding Your Business
  Finding a Merchant Service Provider
  Marketing Your Business
  Putting it all Together
  Sales Strategy
  Defining Business Systems
  Conclusion
  Step by Step Checklist
  Website Resources



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